Internet marketing is the process which
uses internet to deliver promotional marketing strategies to
consumers.Online marketing is a large and very fast growing business.
Marketing involves several strategies to improve the sale as well
as promotion of goods or services.Online internet marketing
involves email marketing,search-engine marketing,social media
marketing,many types of display advertising and mobile
advertising.Like other advertising media, online advertising
frequently involves both a publisher, who integrates advertisements
into its online content, and an advertiser, who provides the
advertisements to be displayed on the publisher’s content.Display
advertising displays its advertising message visually using text,
graphics, videos, logos, photographs or other graphics.
Internet marketing and online
advertising are typically used in conjunction with traditional types
of advertising techniques such as radio, television, newspapers and
magazines. Through internet marketing it has become quiet easy and
little more popular to promote any business or other marketing
aspects. As internet usage has gained popularity worldwide, it serves
as the most cheapest and the inhand tool for marketing.
Marketing is used by all business
circles to improve their promotional levels. Until and unless people
are not aware of the product that has been introduced or launched in
the market, they would not be able to explore the benefits and
services of that product.Online internet marketing covers the most
wide audiences as information reaches people knowing no boundaries.
Even these days shopping can also be done online. Sales and purchases
are done using internet as a mediator such as OLX.com, Quickr.com,
etc. At last we can conclude that internet has become the most
important,useful and popular tool for business development.